To bring
quality and value to advertising agency and advance years of
successful leadership and creativity in industry as top level executive.
Advertising
leader with progressive career, building innovative
marketing, communications and business development programs nationwide.
Combines expert creative design, strategic and market positioning
qualifications with strong general management and financial
accountabilities.
Strengths
- Print and
Broadcast Media
- Marketing
Communications
- Market
Positioning and Awareness
- Sales
Promotions and Incentives
- Presentations
and Negotiations
- Client
Branding and Marketing
|
- New
Business Development
- Leadership
and Team Building
- Staff
Development
- On-Time/On-Budget
Delivery
- Corporate
Vision and Strategy
- Research
Focus Groups
|
Market Yourself Advertising Agency
City, State
1990 - 2000
Senior Vice
President
Joined as
Vice President, Account Supervisor. Promoted in 1992 to
Senior Vice President in charge of Account Executives managing over 450
clients.
Key
Accomplishments
- Supervised
team of 25 in the brand development of client account.
- Directed a
$33 million annual client media budget.
- Conceived
of and conducted new brand positioning campaign for Fizzle Beverage Co.
- Opened new
office in Chicago to service new major account.
- Supervised and conducted
quarterly focus groups for Paco's Tacos to evaluate competition and new
advertising strageies.
Market Me
Advertising Agency
City, State
2000 - present
Executive Vice
President
Full
Service advertising agency offering advertising, public relations
and marketing communications consulting. One of the nations most
creative advertising agencies, representing many retail and consumer
brands, including Paco's Tacos, Fizzle Beverage Company, and Freedom
City Studios generating revenues over $110 million.
Key
Accomplishments
- Developed
and introduced a new client branding campaign increasing brand
awareness to highest level in five years.
- Established
reputation as Corporate Identity Specialist.
- Supervised
development of 19 radio and television commercials.
- Promoted to Senior Vice President
within two years.
University
of Business
City, State
1997 - 1999
Masters
Business Administration
State
University
City, State
1994 - 1997
Bachelor of
Arts, Communications
yourname@email.com
(123)456-7890
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